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UTV Indiagames launches 'I Hate Luv Storys' game

At an event in Mumbai , attended by the film's actors Imran Khan and Sonam Kapoor, along with Director Punit Malhotra, UTV Indiagames announced the launch and unveiled the official mobile game for I Hate Luv Storys.

Talking about the IHLS mobile game, Imran confessed that being a gaming enthusiast; he has played the 'Halo' series, 'Prince of Persia' and 'Gears of War'. He spends a lot of his time on his X-Box, and hence the idea of launching a mobile game inspired by the film appealed to him. Further, he went on to playing the IHLS game as a tiny demo for the audience.


Once connected the gamer enters the virtual world of IHLS and has to step into the character of either - Jay (Imran), Simran (Sonam) or Raj (Samir Dattani). With superior quality graphics, animations, characterization, and easy navigation, the game has four levels all loosely inspired by the plot of the film. In level 1 - Theatre Blues, Jay is watching a film with Simran and Raj and his task is to irritate Simran without getting caught. If he succeeds, he moves on to the 2nd level - Love Cocktail, where he has to secretly spike Raj's glass and get him drunk at Simran's cocktail party. In the 3rd level - Dance of Envy, Jay is to dance with Giselle and make sure Simran gets jealous. Finally, in the 4th level- Race for Love, Jay acknowledges his true love for Simran and has to rush to stop Simran before it is too late! (much like in the movies but if that is the ending we are not going to tell).

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